WEBINAR: Data & Analytics: How they Influence Marketing

3/13/2020 12:00 pm - 1:00 pm

Please register for Data & Analytics: How they Influence Marketing on Friday, March 13, 2020 12:00 PM - 1:00 PM CDT at:


There is an immense amount of data available to measure marketing success in your engineering firm. How do you take all that information and turn it into actionable efforts that drive firm growth? How do you use it to identify and fix underperforming areas?

It takes a mix of analytical evaluation and creative intuition to determine what is effective and how to replicate that success. Understanding the behavior of your prospects and clients can help focus targeted marketing efforts.

You will learn:
- About tools that help you track your analytics
- Which important marketing KPIs you need to pay attention to
- How your analytics can be applied to inform your marketing
- How to provide management with the results they are looking for

After registering you will receive a confirmation email containing information about joining the training and a $35 invoice.

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